Project Description

Blackshaw Homes Estate Agent Signage

Lighting Up the Home Front for Essex Estate Agency

W&Co recently partnered with Blackshaw Homes, a well-established estate agent in Southend-on-Sea, to deliver a full rebrand to their estate agent signage and displays. This refresh for their high street branch was a complete end-to-end project. From initial site survey and assessment through to fabrication and final installation. Giving their office a fresh updated look that fully reflects their new brand identity.

The exterior rebrand began with a bold new shop fascia sign. This was crafted from a 3mm thick aluminium sign tray, folded and fret cut, with ACM-backed detail and precision-applied coloured vinyl in the client’s new corporate colours: navy blue, mint green, and a soft pink highlight. Measuring 7900mm wide by 610mm high and 60mm deep, the fascia sign brings immediate presence and polish to the shopfront.

To further enhance the street-facing visuals and complement the main estate agent signage, we installed full-height window vinyl graphics. This was achieved using self-adhesive, non-residue outdoor-grade vinyl, sized at 1200mm by 2450mm. These helped create a clean, branded appearance without sacrificing natural light.

To ensure visibility even during darker evenings, we supplied and installed an A1 double-sided LED illuminated pavement sign. This double sided display is powered by a rechargeable lithium battery and supplied with weatherproof backlit film prints – perfect for drawing in attention after hours.

Inside the window display, we added A3 double-sided LED light pockets, suspended from ceiling-mounted rod fixings, and fitted with professionally printed A3 backlit film graphics. These are ideal for showcasing property listings in a high-end, easy-to-read format that works both day and night.

One of the standout features of this installation is a 55″ Luma Ultra High Brightness Digital Screen, mounted on a telescopic ceiling bracket for maximum visibility. With a powerful 3500cd/m² brightness rating, the screen is fully readable even in direct sunlight. This makes it ideal for dynamic property content and promotional messaging visible to passers-by throughout the day.

In addition to the estate agent signage on the outside, on the inside, we added some professional touches with two new internal logo signs. These were produced using flat cut letters in 5mm thick acrylic, with a cap height of 225mm and a total width of 2890mm. This added a sleek, professional finish to the interior while reinforcing the brand identity.

🏡 The Result

This project is a great example of how thoughtful design, high-quality materials, and attention to detail can completely transform a space. With a combination of traditional and modern, digital estate agent signage, Blackshaw Homes now has a shopfront that not only reflects their brand values, but also helps them stand out on a busy Southend high street.

And with W&Co managing everything from concept to completion, it was a seamless, one-stop-shop experience for the client – just how we, and our clients, like it!

Don’t just take our word for it, the estate agent owner gave a 5 star review and reported, “Great company to deal with. Very pleased with new signage and displays!” ⭐⭐⭐⭐⭐

To quickly see the relevant pages for the products we supplied to Blackshaw Homes, please click on one of the following links: Shop Front Signs, Flat Cut Letters, LED Light Pockets, Window Vinyl Graphics, Digital Window Displays & Pavement Signs.