Project Description
ITV Lightboxes
Bespoke Curved Lightboxes on show at ITV
Completely bespoke curved lightboxes were designed, manufactured and installed by W&Co and installed into the ITV building in central London. The large custom made display light boxes were part of a revamp which considerably brightened up the offices and reception areas of ITV and ITN.
There were a total of 22 large format acrylic light boxes fitted on several of the building’s floors and many of the illuminated displays had to be specially engineered to create an even curve around 90° corners. Each individual curved light box was made up in 3 sections, utilising a Dibond back tray with opal and clear acrylic front sheets bent to form a curve horizontally across the fascia. The sections were 800mm high by 2400mm wide each making a total graphic area of 2400mm square.
The stunning visual displays were created all around the offices with the selection of a fantastic array of promotional images from ITV television shows including: Hell’s Kitchen, Harry Hill’s TV Burp, Eco Beach, Grease is the Word, WAGS Boutique, Primeval and Ant & Dec’s Saturday Night Takeaway.
The graphic images were printed utilising the Lambda large format printing process onto photographic backlit Duratrans film to create the highest quality backlit prints possible.
ITV was extremely pleased with the look of their custom made curved lightboxes and will continue to update them with new backlit prints to brighten up the offices with their latest TV shows.
For further information on options for Curved Lightboxes and other bespoke light boxes please follow this link: Custom Lightboxes